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12 Ways to Make Your Restaurant More Sustainable - Open for Business - 0 views

  • Cook what’s in season.
  • keep your menu seasonal.
  • . Partner with the right producers.
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  • started their own kitchen garden for the restaurants and hired a gardener to tend it
  • Grow it yourself.
  • sustainable supply chain for the industry
  • Start small.
  • Buy locally, in bulk.
  • local suppliers
  • Think beyond the food.
  • Think about things like water usage and train your staff
  • biodynamic, carbon-neutral and organic wines
  • chefs to learn about how ingredients grow
  • Make a road map,
  • linen napkins i
  • hey held a special event with a dedicated menu meant to demonstrate what it’s like to have autism; since many autistic children tend to separate food according to shape and color, they presented different courses with items focused on shape and color, meant to be eaten individually
  • Manage your waste — all of it
  •  landfill, is the most expensive kind of waste for restaurants
  • Food waste can weighed
  • Recycle glass and cardboard
  • Do your homework.
  • look for opportunities to minimize any cost increases that sustainable practices may bring
  • rain your staff to be passionate about the cause.
  • Extend your mission to the community.
  • Start by printing your menu on recycled paper
  • Plan for the long haul.
  • Jamie estimates that he spends 10-12% more up front on equipment, but he says it’s easy to recoup those losses in other areas, such as buying salvaged pieces for furnishings. Plus, you’ll save money on energy costs. Jamie bought an energy-efficient coffee machine and eco-friendly refrigerators, and he’s confident that he will actually make money on those purchases in the new few years.
  • Prioritize customer satisfaction above everything else.
  • communicate your restaurant’s mission and vision,
  • delivering an exceptional guest experience.
  •  
    This week I want to share two articles. I realized that on the discussion we all or almost all of us used the same examples as sustainable methods or strategies. There a million of ways to become sustainable in this industry. Check this examples or ideas for a more sustainable restaurant.
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https://www.tandfonline.com/doi/pdf/10.1300/J150v09n03_11?needAccess=true - 0 views

    • angelicamm6
       
      appearing in such categories as "Top Lists," "Best of the Web," "Hot Sites," and "Cool Links" (USA Today, 1996)
    • angelicamm6
       
      Restaurant companies may provide incentives to repeat site visitors and offer features and services not available at a bricks and mortar site. Such unique and/or customizable (personalized) products and services are revolutionizing online connectivity.
    • angelicamm6
       
      Should a restaurant have an Internet presence? If so, what aspects of the business should be highlighted?
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    • angelicamm6
       
      Based on an extensive search, there appear to be three Ms of web site design that help summarize many important factors
    • angelicamm6
       
      Ease in Locating Ease in Navigation Information Content Customizable Content Three Click Rule Twenty-two Inch Rule Site Mapping Communication Capability
    • angelicamm6
       
      GENERAL DESIGN GUIDELINES Home Page Domain Name Graphic Highlights Color/Texture Web Pages Finishing Touches
    • angelicamm6
       
      Industry Association Web Address
    • angelicamm6
       
      . As the industry seeks to solidify one-to-one customer relationships, through invigorated brand loyalty, benchmarks of website design and operation are likely to play an increasingly important role in e-marketing and strategic planning.
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The Best Employee Management Software for Small Businesses - TechnologyAdvice - 0 views

  •  
    This article outlines the main elements of HR. It presents HR as a functional task in a firm which focuses on employee matters and processes, thereby aggregating the lifecycle of each employee. This includes hiring, benefits, performance, communication, training, rewards and others (Scott, 2020). Based on this, the writer defines the essence of HR and also goes on to show that HR requires an appropriate software which meets the core duties and goals of HR as a functional business unit. On the basis of this, the author deduces the most important elements of an HRIS or HR software. This starts with the need for the software to be Workable. This means it has to track data and information and must be able to store, protect and disseminate information when and how it is needed. The main strength identified by 15Five include the ability to gather and compile data weekly, provide a system of feedback through surveys, generate quarterly reviews and track and analyze responses of employees. Other standards include the ability of the HR system to connect members of the team through various well-integrated communication tools like chats among others. Then in terms of training, there should be the right tools that can be used to learn and undertake activities. This has to be flexible and give employees the chance to gain new knowledge and also demonstrate their newly acquired knowledge. For bonus, there should be an information system that can be easily programmed to meet the needs of the industry. In the hospitality industry, there is the need to be dynamic and an appropriate HRIS should identify the needs at different times and make changes. In conclusion, the take home point of the article is that an HRIS must meet the core HR data collection and information generation needs. In the 21st Century, the system might need specialized functionalities covering training and developing, remuneration calculation and other functions. However, it seems there is the need for a strong i
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Importance of information technology in modern work places - 1Training - 0 views

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    According to the article Importance of information technology in modern work places, information technology (IT) is an integral part of every single business plan. Information technology plays a vital role in every business type including small, medium and large. Companies connect the inventory management system to their Point-of-Sale (POS) systems to gain maximum efficiency. In conclusion, IT plays a number of vital roles in organisations in improving communication, Inventory Management, decision making, data management as well as customer relationship management.
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Accounting for Hotels | Small Business - Chron.com - 0 views

  • The amount of money a hotel makes from its rooms depends on the average daily rate and the occupancy. Not only does a hotel's occupancy vary by time of year, but the daily rate also fluctuates.
  • Primary features of this software include recording all financial transactions, accounts payable for vendors and specialized forecasting. The hospitality accounting software is also designed to share information between franchises and their partners.
  • The Securities and Exchange Commission and Public Company Accounting Oversight Board regulations require that hotels — both independent and franchise — establish set processes to record revenue and expenses.
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  • Aside from the basic revenue and expenses, staff must take into consideration the varying room rates, late charges, vendor contracts and charges made to a room.
  • Different-size companies typically require different specs from the software, with larger companies typically requiring more complex features due to the broader nature of their business. QuickBooks and FreshBooks are popular options for smaller companies because of their intuitive interfaces and relative ease of use. For larger companies that may need more elaborate features, NetSuite and Sage Intaact are attractive options because of their capabilities.
  •  
    Hospitality Accounting Software is the primary function of the hotels daily functions. This department helps to predict the revenue and expenses of the hotel while maintaining company standards. Many developments over the years has allows many features to be added in software that specialize in accounting. Features such as financial transactions, accounts payable for vendors and labor tracking. With the due and growing stress of accounting daily challenges many properties have now upgraded their systems where many departments can help take the workload off the accounting department.
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    This article explains the accounting process in the hotels. The article goes in great detail of how the training goes for the employee in charge of the accounting of the hotel and the different softwares and technology they use to help them. With these different types of softwares it helps them record the accounting of the hotel.
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The New Hotel Stay: Welcome Back - 0 views

  • For hotel executives seeking to survive (and thrive) in a post-COVID-19 world, there are practical solutions—both short-term and long-term—that can add joy back into the hotel guest experience.
  • They require the designer to really understand how users will move into and out of these spaces and interact with them.
  • Immediate fixes, such as six-foot spaced tape on the floor and acrylic panels at check-in, are both inelegant and temporary.
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  • designers must become leaders in finding creative, hygiene-driven solutions with attractive, budget-conscious, non-porous, non-transmitting and sustainable materials for future crises
  • the guest could experience a physical cleansing with UV-C light (400–470 nanometers (nm), an antimicrobial against numerous bacteria) as well as a metaphoric one, an abstracted feeling of rebirth and joy due to the use of art, music, lighting, and planting.
  • The UV-C light fixtures that can be programmed to activate when a guestroom, elevator, cab or corridor is unoccupied may soon become standard design practice
  • As hotel operators navigate the new normal, expect to see innovations in hotel welcome packages. Especially with limited staff, hotels will need to rely on visual cues that indicate and reassure cleanliness.
  • A brightly-colored seal on the room’s exterior door or towels wrapped in clear wrap to show items have been cleaned and hygienically packaged
  • next phase of guestroom should integrate separately-zoned HVAC supply and return HVAC systems, which have the ability to immediately evacuate air from infected rooms. To make the guestroom bathrooms ideal for privacy and infection control, restroom exhaust systems should be inspected and made to filter out air continuously.
  • Guestrooms worldwide are shrinking because space is expensive, which presents a challenge to designers looking to optimize already small spaces in line with social distancing guidelines.
  • Technological improvements to touchless entry doors, smart HVAC systems, and room lighting will occur, as information will now be imparted to the guest via phone or touchless television system. Smart spaces are not a new trend. In fact, a MarketsandMarkets™ report reveals the global smart home market size is expected to grow from $78.3 billion in 2020 to $135.3 billion by 2025. As more and more consumers rely on smart devices and sensors like Alexa and Google Nest, hotel businesses will need to adapt the same contactless technology solutions to their guestrooms and common spaces.
  • Elevated experiences to increase joy might include innovations in higher-end materiality, comfort, spa-quality guest baths, interactive workout systems, in-room workout equipment, and elaborate mood lighting systems. In the manner of the guest experience, the hotel needs to remain a peaceful, calm, and safe alternative to the more urgent, chaotic world outside.
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    This article addresses how hotel design must change to be successful in a COVID/Post-COVID world. The emphasis the last few years has been on meeting spaces and smaller square footage in guest rooms, but with social distancing those wonderful new high-tech meeting spaces are empty. More guests are having to use their hotel rooms as a place to sleep, socialize, be entertained, and even work out. First impressions are crucial in all aspects of life including hotels meaning adding things like UV-C- lights can help to make guests feel safe and rejuvenated. Also we must redefine the guest "room" experience, such using Smart technology and intelligent room design.
  •  
    Staicoff (director of Oculus Inc.) stated that the covid-19 epidemic emerged as altering the settings of multiple organizations from healthcare facilities to the corporate ambiance. The designers created various changes in hotel infrastructure to meet the criteria of social distancing in the pandemic. Recently, the AEC (Architecture, Engineering, and Construction) business elevated to provide technical and innovative solutions to control the spreading of infections with physical distancing. Also, the emerging AEC technologies encourage check-ins and elevators of the hotels to be compatible with smart solutions. The intervention of "Zone of Calm" and UV-C light impresses the guest to ensure that the hotel is reliable, safe, and caring. UV-C light is an antimicrobial technology with a unique fixation of light, music, and art to influence the people. The describe that multi-use facilities (housekeeping, room service, laundry, remote control, menus) have been eliminated for safety features. Visual indication facilitates cleanliness in diverse settings. The coordination of hotels with hygienic corporations enhances responding protocols to prevent infection. The structure of guestrooms are preferred from the perspectives of reducing OA (outside air) and EA (exhaust air), but the approaches are costlier practices to meet the demands of the pandemic. The intervention of "separately-zoned HVAC supply and return HVAC systems" acts as a filtration tool to remove EA from infected rooms and control the spreading. Usually, guestrooms are created for multi-functional management, but the guidelines of the pandemic representing constructive and financial challenges. According to a report presented by Markets and Markets, the implementation of smart devices in the markets would double by 2025 worldwide. At a minimum, the materialistic quality is designed considering long-term goals with comfortable and mood elevated facilities.
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What are the three big technology issues for the hotel industry? | PhocusWire - 0 views

  • The fragmented nature and location of hotel systems means a guest’s credit card number could exist in multiple systems in formats of varying security in locations of varying security.
    • kmira026
       
      1st technology issue for hotel industry
  • HTNG has set up a workgroup that will a framework that will enable hotels to concentrate the storage of sensitive card data in a single system, managed securely by a vendor or the hotel company.
    • kmira026
       
      Solution for 1st technology issue
    • nashalsiddiqi
       
      is this enough?
  • it has become critical for hotels to appear correctly and accurately in search results, as search engine sites have essentially become the gateway to travel research and inspiration.
    • kmira026
       
      2nd technology issue is Unique Global Identification Numbers. Something as small as a incorrect address can cause a problem
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  • In both Europe and the US, regulations are being released and revised to provide support to guests with disabilities.
  • With the increase in electronic distribution of hotel information and transactions, hotels are working to provide better information and service to guests with disabilities.
    • torte003
       
      The three main technology issues hotels are facing are PCI, ID numbers , and support for best with disabilities.
    • torte003
       
      PCI is a main security threat that they face. Having a hotels cc system hacked and all their guest information stolen is an extreme nightmare. They have tasks forces that help educate hotels on how to protect and learn more about the procedures to keep that secure.
  • I can hear some of you now – what good can possibly come from creating an ‘association of associations’? Aren’t we just creating more overhead, more cost and more bureaucracy? In a word, no.
  • From my own perspective
  • I hate wasting our scarce
  • resources, and worse, wasting the resources of our members who volunteer their time to work for us
  • Other council member organization initiatives include a white paper authored by AH&LA, a payment technologies committee established by HEDNA, and the support by OpenTravel of needed XML specification changes as required by the industry.
  • thousands of companies worldwide provide hundreds of software applications to help hotels and hotel companies manage operations to provide better guest service.
  • three key technology issues that are having, and will continue to have, a direct strategic impact on the hospitality industry:
  • Search engine optimization is a great thin
  • PCI (payment card industry) complianceUnique identification numbers for hotelsSupport for guests with disabilities
  • ‘holy grail’
    • torte003
       
      Having wrong information about your hotel or business can be such a negative impact on business. With everyone now on google or yelp having the right information is crucial.
  • y company has become critically important for the financial stability and market credibility of the hospitality industry.Members of the HTSIC have addressed this issue in a coordinated
    • vanessavioli
       
      Cyber security is almost equal to climate change in the impact on the industry. As we move into being a cashless society, keeping guests information private is integral to the continued growth of the industry.
  • Initiatives specific to distribution include the creation of standard room definitions and descriptions, guaranteeing accessible guest rooms and removing the accessible guest room from inventory when booked. HEDNA has worked on creating this vocabulary, and OpenTravel has revised its hotel schema, annotations and code list to reflect these changes.
    • vanessavioli
       
      This is an extremely important issue for the industry. Creating an industry standard vocabulary to ensure that guests with disabilities receive the specific room and accommodations they need is a game-changer. The ease of mind that it would create for those customers is priceless.
  • And our biggest strength is our commitment to work together, to eliminate redundant work or conflicting positions, to be transparent and open in our dealings with each other, and to address the most important technological needs of the hospitality industry.
    • vanessavioli
       
      With the ease of current technology, concerns about many of the bureaucratic aspects of something like this can be quickly done or even potentially eliminated.
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GDS System: What is And Why Should Hotels Use a GDS System? - 1 views

  • For hotels, the number one advantage of using a GDS is the increased demand that can be generated. This is because a global distribution systems represents a single entry point for a huge number of travel agents globally.
  • a hotel will need to pay a small initial setup fee, along with transaction fees, which are applicable to each booking on an individual basis. In some cases, an agency fee may also apply.
  • The precise fees involved can vary significantly, depending on the travel agency, GDS and type of booking, but fees of around 10 percent are not uncommon.
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  • A GDS sytem stands for “global distribution system” and is a network, which facilitates transactions between companies in the travel industry. These networks are then used by travel agencies, who are provided with real-time inventory and pricing information for hotel rooms, as well as airline tickets, car rental services and other products.
  • While hotel owners may prefer direct bookings, the reality is that global distribution systems continue to serve as a vital distribution channel. Through the use of a GDS system, a hotel has the capacity to reach travel agents and a much wider customer base, resulting in increased demand, more bookings and greater revenue
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    A GDS system is a massive advantage for a hotel because it will increase demand which directly increases revenue. A GDS system can be even more beneficial if the hotel is targeting corporate travelers. However, a GDS system is not without its drawbacks. While there are options, it is not uncommon for a hotel to pay an initial fee and agency fee.
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    This article gives a solid big picture overview of what GDS is and why is there a need to use a GDS. Also, it tells who are the three major players and what are the associated costs of using a GDS.
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    This article signifies the use and importance of Global Distribution System (GDS) in hotels. GDS is a network that travel agencies are provided with information to help hotels book more. Hotels that target corporate travelers have an advantage using the GDS system. Businesses still turn to travel agents rather than booking directly. The GDS system will give a wide range customer base, more booking and more.
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The evolution of the POS system | TechRadar - 1 views

  • The first one was invented in 1879 by an American shopkeeper James Ritty.
  • developed by IBM in 1973 – and it marked the first commercial use of a computer-based system used by the restaurant industry. 
  • POS terminals in its restaurants in 1984
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  • POS systems changed drastically two years later, when touch screen technology and colorgraphic monitors became more affordable. 
  • As computers became more sophisticated in the 1990s, so did POS systems, with the first e-POS (Electronic Point Of Sale) system, Nisyst, launched in 1992. 
  • Cloud-based POS systems transformed the landscape as any device capable of connecting to the internet could suddenly be used as a potential POS terminal. 
  • Integrated systems enable everything from inventory management to marketing; staff time management; accounting process; and customer information to be accessed, analysed, and controlled through a single (often touchscreen) interface
  • Our current decade is likely to continue seeing a convergence in technologies, with POS systems becoming smarter and able to help businesses get even more value out of their data than they can today.
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    This article gives an excellent brief introduction to the history of POS systems and how they have evolved over the years. It is evident that as other technologies (such as smart phones, the internet, etc.) improve, so too do the POS systems. They adapt as new capabilities become available and to the ever changing needs of the consumer. I also chose this article because my research paper is on POS systems and I believe this will be a great resource for me to use.
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How Much Should You Spend on Cybersecurity in 2022? by Lynn Goodendorf Spring 2022 - 0 views

  • Many hospitality companies are struggling with the question of how much to spend on cybersecurity especially in the context of revenue losses related to the pandemic.  The challenge is that the risk of cyberattacks is rapidly escalating.  There are several drivers of this alarming trend.  First, ransomware is growing in severity both in the scope and the scale of attacks as well as the amount of the ransom demand. Next is the increase in remote work during the global pandemic and the rush to facilitate at home working. And finally, small companies are increasingly targeted because they are “easy” victims and typically more vulnerable. As you might expect, the cost of cybercrime increased more than 50% from 2019 through 2020. According to a report by McAfee¹, the global cost is estimated to be more than $1 trillion and monetary losses are estimated at $945 billion.  Examples of hidden or intangible costs that are difficult to measure include system downtime, reduced efficiency, brand damage and loss of trust.  Expenses that are direct and easier to measure are consultant services, legal fees and cyber risk insurance premiums. Below is a chart published in the McAfee report that illustrates this trend.
  • Ransomware - a Denial of Service/Operations and often includes a data breach Business Email Compromise (BEC) - often involves Funds Transfer Fraud Computer Data Breach - theft of personal data such as cardholder data, social security numbers, driver’s license numbers, passport numbers and details, etc.   What is the best way to go about budgeting for cyber security risk?  As a starting point, be sure that you have a qualified information security professional managing your program of work. Regardless of the amount you spend, a knowledgeable and experienced cybersecurity professional can make well informed judgments about priorities in expenditures.   There are three well established strategies that can work together in combination.   Each strategy has advantages and drawbacks and it is not recommended to rely on a single approach. Below is a description of each way to go forward.
  • STRATEGY A:  Key Ratios of Spend
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  • STRATEGY B:  Gap assessment
  • STRATEGY C:  Focus on Compliance
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    The writer of this article is Hospitality Upgrade. It includes the expanding worries of the hotel sector.  The key ratio of spend, gap analysis, and a focus on compliance are the top three main strategies being used by the hotel sector. In addition, the other measures are made by businesses to aid in preventing such breaches and the financial repercussions that result from them.
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Augmented and Virtual Reality in HoReCa - 0 views

  • Recent statistics prove that AR and VR are here to stay
  • under the conditions of isolation extended reality technologies seem like a light at the end of the tunnel
  • AR serves as a tool to enhance the physical environment (for instance, the hotel and its rooms), or reproduce the experience of exploring the location.
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  • Augmented reality helps the hotel staff simplify the booking process by allowing the customer to experience an augmented model of the room.
  • they can be provided with the needed information in a contactless manner at any convenient tim
  • Virtual Reality cannot replace the feels of a real vacation but it can provide a clear understanding of what you should expect.
  • A valuable point for implementing VR is the emotional experience it brings to customers.
  • The joy of the VR experience is doubled by the opportunity to explore the travel destination before they purchase the tickets.
  • 360 video
  • Disabled people have more possibilities to discover new locations than ever before.
  • VR technology allows customers to search for destinations, compare hotels and other accommodations, and finally book rooms using a virtual reality headset.
  • ustomers explore virtual hotel rooms, experience local sights, and book a room effortlessly instead of basic scrolling and clicking on a website.
  • hotels are looking for ways to stand out and surprise their guests
  • Many hotels use virtual reality hotel tours as an opportunity to showcase their hotel rooms via interactive elements.
  • With the help of a smartphone camera, users can see additional information on hotel comfort as well as local benefits.
  • VR journeys can also provide a priceless opportunity to explore the world for people who are unable to travel.
  • VR headsets
  • They are small, wireless transmitters that work through Bluetooth to send signals to other smart devices nearby.
  • In a nutshell, they connect and pass on information to customers when they are in specific locations.
  • a virtual key to guests
  • help guests navigate
  • AR interactivity gives restaurants and other businesses the possibility to deliver digital experiences in a personal way, without risking the health of their customers or employees.
  • AR Food Menu with 3D View
  • AR-menu is not only an entertaining element for clients but also provides them with details like portion size, nutrition information, ingredients, allergens, and the number of people the dish can be served to.
  • AR-filters for social media that show immersive virtual experiences with the restaurant’s dishes.
  • Virtual renderings allow customers to see what their custom orders will look like without coming into the business in person
  • experience marketing
  • to make customers experience the product from the moment they enter the front door.
  • you can provide your customers with an AR experience while they are waiting for their order which makes the waiting time more entertaining
  • For restaurants, it not only helps people get more new customers but also allows restaurants to train their employees
  • Virtual Reality is an appropriate solution for decreasing the cost and improving the speed and productiveness of workers’ education.
  • Virtual Reality technology is promising not only for employees training but also for franchise development and marketing, analytical opportunities, and accelerated employee hiring.
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    This article explained the benefits of AR, VR, and AI in the hospitality and tourism industry in order to enhance guest experiences and create smoother work operations. The implementation of this technology seems to be happening more due to the pandemic and hospitality companies are learning the best ways to use them to match the new needs of guests.
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Beacons to supercharge bar & restaurant marketing strategy | Beaconstac - 2 views

  • Location-based marketing that promised to leverage online platforms to promote physical restaurants and bars, began with “check-ins”.
  • 2014 saw beacons taking baby steps into the hospitality industry.
  • But in 2017, with the explosion of supply of beacons, the price has significantly lowered and functionality has gone up to the point where they are within reach for even small restaurants.
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  • When a Bluetooth-enabled device such as a smartphone or tablet comes in the range of a beacon, the two devices can communicate.
  • Once in the proximity of a beacon, these smartphones receive push notifications about deals, offers and more.
  • people barely register the brands they’ve seen, much less engage with them. But that’s changing with beacons!
  • restaurants use this technology in a different way to engage guests and increase repeat visits
  • The obvious benefit to using this technology is its ability to push out coupons, deals and marketing messages.
  • This value addition is critical for you when you’re looking to rise above the competition in a highly crowded space.
  • 1. Marketing messaging
  • 2. Delivering tailored menu to loyal customers
  • Every restaurant owner including you loves a loyal customer and beacons make it easier to reward them.
  • 3. Let your customers know how crowded the restaurant is before they arrive
  • Keeping customers informed about how busy your restaurant is at a particular time is one way of cutting down on the time they need to wait.
  • 4. Custom pricing for different customers
  • When it comes to winning over a customer, it’s not a bad idea to play with dynamic pricing.
  • 5. Get a better insight into your restaurant and bar traffic
  • It’s always an advantage to optimize with data.
  • 6. Allow guests to make mobile payments
  • Beacons can allow them to pay their bill right from their phones by directing them to a secure restaurant-branded microsite that collects their payment method.
  • You could create a special menu or a secret dish for your loyal customer based on his previous orders and selections.
  • Deploying beacons around your restaurant will, in turn, provide real-time information on how many people are actually dining inside at a given point in time
  • With the footfall data from beacons, you can efficiently manage your staff and services. Maybe you do not really need 5 bar staff on the second floor on a Tuesday, or you need an extra attendee around the tables nearer to the entry gate.
  • If your restaurant has an app, you can use beacons to trigger a contactless ordering experience.
  • Three years back, only the big fishes in the industry like Starwood hotels, The Marriott and James Hotels were adopting beacons to deliver an engaging experience to their guests
  • Customers need a compatible app like NearBee or a brand app by the restaurant or bar.
  • Imagine a group of friends moving around on the streets trying to decide where to have lunch and all of a sudden, one of them is alerted to an offer of an unlimited cold drink
  • estimate of the restaurant traffic
  • incentive pricing
  • incentive pricing
  • m about
  •  
    Even though using beacon technology for proximity marketing is still in its infancy in the restaurant industry, this technology has already demonstrated some of its potential by virtue of increasing labor and overall operational efficiency while boosting customer satisfaction and loyalty. Beacons can help increase restaurant and bar sales, improve customer service, and provide more value for their customers, which should lead to customer loyalty. The possibility of applying beacon technology in the restaurants and bars opens a window of opportunity to engage diners and also enables restaurants to create more tailored experiences for them. Restaurants can use beacons to send alerts to people nearby about many table/seat availability and encourage them to make reservations or walk in. Or if the restaurant is very busy, restaurants can send the menu to their phones, so they can browse it while waiting for their tables. Restaurants and bars can build profiles of returning customers and provide offers based on past preferences. Thus, returning customers can benefit from improved and personalized customer service. During quiet hours or days, restaurants and bars can efficiently manage their staff and service, because of the data they have been collecting using beacons. Diners can even pay for their meal or drinks using their mobile device without having to wait for the waiter to come over and accept their method of payment.
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    This article discusses how restaurants use beacon-based proximity marketing to help create even more meaningful and engaging interactions with customers. Proximity marketing is most often used in retail stores to bring in customers to the store by offering promotions through push notifications. This article will highlight how restaurants use the same beacon technology as retail shops do, but to achieve different results. Restaurants can use beacons to save time for not only customers but managers and employees as well. Beacon technology provides management with data insights that allow them to deliver better experiences to their customers.
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    This articles talks about what beacon-based proximity marketing is and its usefulness in restaurants.
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    Beacon technology has been around for a long time - prior to 2013 - but cost kept it unpopular. Initially only real big hospitality players had this tech. Now cost is no longer a limiting factor, but companies are limited to customers/potential customers who have a compatible app or the companies own app already on their phone, so they can push the proximity messages.
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Social media and tourism: creating a social media marketing plan | WAM - 0 views

  • Digital marketing in tourism has always been an important factor, just like in hospitality, and is positioned in the epicenter of the user’s tourism experience. Both small and large companies in tourist destinations have to be aware of this and take advantage of the new opportunities that arise in the sector. Tourism and technology go hand-in-hand and we can’t understand one without the other.
  • Trends on social media set the path and companies are required to revise their marketing strategies so that they are present on Instagram, Facebook, and LinkedIn. The numbers don’t lie; there are 4.2 billion social media users around the world and they don’t use social media for just news, laughing at memes, or following celebrities. They are using social media to share opinions, choose travel destinations, and learn about brands. Social media tourism has an audience.
  • Social media allows us to connect with our audience on a much deeper level. You create not just brand awareness with your audience, but also an awareness and a real empathy between the user and the product: a strong bond that brings us loyal clients and creates new business opportunities thanks to mouth-to-mouth, which adds a great value.
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  • At the intersection between social media marketing and tourism, it’s very important to plan. Creating strategies, structuring your actions, and linking each new campaign to a concrete goal is key.
  • Your digital marketing plan for tourism can be the key that opens doors to a multitude of new clients, if you know how to do it:
  • Strategy 
  • Tactics
  • Action 
  • Control 
  • Research and contextualize potential clients, analyze and evaluate the shopping behaviors of your clients and their consumption habits, and create a profile with highlighted data
  • We have to know what is happening on each social network, what content is the most successful, which function is the worst, as well as their reach and the engagement that we have within the community.
  • The plan is equal to Visibility + Proactivity + Reputation (P = V + P + R).
  • How do we obtain visibility?
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    This article explains social media in hospitality and tourism. I really loved the explanation of the SOSTAC method which stands for S-Situation analysis/ Who are we? O-Objectives/ Where do you need to go? S-Strategy/ How you'll meet the objectives T-Tactics/ Details of strategy A-Action/Do your thing C-Control/ How did you do. This method was created by PR. Smith in 1990. It was created for digital strategy, and we still use this method nowadays. This technology helps us define our goals and KPI's as well as understand the buying process, what audience we need to cater to to have a successful following and monetary outcome as well as how to keep that momentum.
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Integrated HR Information System - 0 views

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    This article speaks about how one provider decided to focus its efforts on small and mid-sized businesses by providing a cloud-based human resource information system. Their system allows users to manage data without extra help from IT personnel. This automated system makes it easier for these smaller companies to handle their HR department. This works especially well because smaller companies have less employees to focus their efforts on specific departments. This system provided ensures to assist these companies with connecting "employee management, time and attendance, benefit management, payroll processing and reporting functions into one complete and completely integrated system." Along with being an integrated system, this cloud based system makes it even easier by granting access from any location as long as the internet is present.

Restaurant operators offering 24 hr automated serivce. - 2 views

started by Allen Lok on 18 Jan 13 no follow-up yet
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Tablets Make it to Hotel Rooms - 5 views

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    This article summaries how tablets have made it into hotel guest rooms. It begins by discussing how tablets are an exceptional idea and it describes how unique and remarkable a hotel can be. Not only is it admirable for hotels, but it is also very convenient and easy for a guest to use. This software by Intelity is very impressive, it basically lets guests control their hotel room as well as other things such as surfing through the internet. The article points out how some people may differ and think why can't a guest just pick up the phone if they need something? They explain that guests have gone beyond the point of using a phone. For instance, if they need a valet service all they have to do is pick up the tablet and let the staff know. A key factor that the article discusses is the fact that with this tablet and software system, the possibilities are endless. In addition, it eliminates the need of waiting around for answers and gives guests information about the hotel hours, services, etc. The article explains that not only is the tablet extremely efficient, but that it also cuts down spending costs of printing numerous information. In conclusion, I agree with this article about the numerous benefits a tablet can bring to a hotel. "The iPad is the hardware, but the software will never be outdated. It's always the most recent application available, and that's important in staying competitive."
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    This is awesome! Last summer I stayed at Bed and Breakfast in Nantucket MA where they had an IPAD for every room. When you logged on the Safari, there was a homepage that lead to all of the activities that you could possibly do or take part in on the island. It included movies, restaurants, boat schedules, sunset times etc. This was a small Bed and Breakfast so it would be next to impossible to steal these tablets. I would worry that people would steal them. Unless somehow you could make it so you can't remove them.
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    I posted an article about how owner's of a restaurant used an Ipad as their menu! It is somewhat similar in the sense that both industries use this advance technology to be a main factor in their business. I am sure that you can find many applications in the Ipad to guide you to everything that you can find in the hotel you are staying. I think it is a great idea and it also cuts down spending costs of printing papers like you said!
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Despite the Mobile Hype, Fixed POS Continues to Grow | News | Apparel Magazine(AM) - 0 views

  • Much has been made about the replacement of traditional point-of-sale terminal devices by mobile phones and tablets, but the overall penetration of POS devices continued to expand 3.9 percent in North America and 4.6 percent around the globe in 2012,
  • The company released the latest results of its POS Vendor Shipments Database, showing growth in all four major worldwide regions
  • Despite challenges from mobile devices and e-commerce growth, new store concepts and greater penetration of PC-based POS continue to offset those challenges as the point-of-sale remains the center of the customer interaction
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  • We are seeing the greatest changes occur not between the technologies but between the vendor composition and market share positions
  • HP is now the second largest supplier of POS Systems worldwide, rising from the #20 position just 10 years ago. Add to HP's share standard PCs purchased and repurposed by small businesses for POS and the company would have the #1 position.
  • The value of the North American POS Market topped $7.8 Billion for the first time in 2012 Brazil, Mexico, China, India and certain Middle Eastern countries are driving POS adoption at the fastest clips. The POS Vendor Shipments Database and other research reports on the POS industry are available immediately from the company website. Rate this Content (5 Being the Best) RatingRatingRatingRatingRating 12345 Current rating: 0 (0 ratings)  
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    This article shows how despite the trend into mobile devices and tablets, the industry growth of fixed POS system is still ahead. it is very interesting to see these findings, since nowadays all one seems to see or read about is this addiction to mobile devices and tablets. The article found growth in all the major regions of the world, which clearly states that this is not a random occurrence.
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The latest from HTNG - Hotels unpack the future of credit card security | Hotel Management - 0 views

  • The Framework is aimed at reducing the cost and complexity of satisfying the Payment Card Industry Data Security Standards (PCI-DSS),
  • Travel Daily News reports that the new Framework calls for tokenization to encrypt the credit card information at the point-of-swipe.
  • Bloomberg BNA reports that on Feb. 14, the Council released new guidance for merchants who accept payments on mobile devices.
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  • February also saw the release of the Council’s guidance on security and cloud computing.
  • The Council goes on to note that cloud computing remains an evolving technology, and merchants must be careful to evaluate competing cloud services and establish clear security policies and procedures.
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    Hotels have to comply with Payment Card Industry Data Security Standards, which are constantly updated since technology is developing. Also, 'the hotel industry has unique vulnerabilities to credit card theft', since the cards should be available over the long period of time, and to different 3rd parties as well. The new technology will encrypt credit card information at the point-of-swipe, and the number never gets to any other place in the hotel or other business. The other issue is payments on mobile devices. Where it is advised to encrypt information prior to using the device, and avoid "bring you own device policy'.
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    This article introduces the Secure Payments Framework in Hotel Technology Next Generation (HTNG) Conference. The Framework applies mobile payment and cloud computing technology to reduce the cost and complexity of satisfying the Payment Card Industry Data Security Standards. The credit card security is a big challenge for all hotels, especially for the small hotels, lacking expertise and budget to protect customers' card information. There are many advantages of the new card framework. Firstly, the new Framework can encrypt the credit card information at the point-of-swipe. In this way, the card number can't be stolen by other systems. Secondly, it is scalable for different sizes of hotel. Thirdly, new guidance is made for accepting payments on mobile devices. Before processing payment, the merchant need encrypt cardholder, to make sure more security. What is more, new policy on cloud computing. The cloud service provider and its clients are both responsible for the security of cloud data. The policy also need merchants to evaluate competing cloud services and carefully pay procedures.
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Is cloud computing the answer to IT's budgetary problems? - 0 views

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    Cloud computing may work very well for small busniesses, but not necessarily for a large company that already has an in-house IT staff.
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The power of partnerships | Green Hotelier - 0 views

  • Taking a partnership approach is often the most effective way to find a successful lasting solution to a problem that achieves ‘buy-in’ from all parties
  • A key partnership mechanism is the Global Compact, an international multi-stakeholder initiative which brings companies together with UN agencies, governments, labour and civil society to support universal environmental and social principles.
  • With specific regard to tourism, as far back as 1999, the United Nations Commission on Sustainable Development (UN-CSD) identified that sustainable tourism development ‘cannot be successful without a profound collaboration with all stakeholders’] It stressed the importance of involving small and large-scale tourism operators in solving problems;
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  • One of the most important issues facing the world today is poverty and how to alleviate it. The MDGs aim to eradicate extreme poverty and halve the number of workers living on less than one US dollar a day, among other aims. Tourism creates economic opportunity through employment business linkages, and other income-generating possibilities -and therefore has the potential to reduce poverty
  • This needs to be addressed so that traditions and local culture are carried through the generations and not watered down or commercialised
  • Despite its potential for negative impacts, tourism by its very nature also offers a mechanism through which to address issues and achieve positive outcomes.
  • No industry is more customer-focused than tourism -satisfying people’s needs, desires and dreams. But as well as ensuring the well-being of its clients there are others whose well-being is fundamental to the sustainability of any tourism enterprise:
  • Tourism can seriously damage the environment at both global and local level if it is not developed and operated responsibly:
  • The negative effects of poorly-planned hotel and tourism infrastructure development can place an intolerable strain upon natural systems, particularly in terms of demand for water and the effect of its treatment and disposal.
  • Too many tourists visiting fragile archaeological and architectural sites of historic and cultural significance
  • Various types of partnership have been formed to address the issues relating to sustainable tourism development and are supported by the case studies on these and the following pages:
  • To be successful, partnerships need:
  • appropriate stakeholders
  • organisations or individuals
  • mutually agreed goals and processes
  • sensitivity to the power balance between members
  • the ability to accept compromise
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    The power of partnerships The tourism industry is partnering with other organizations to solve problems on how to bring a more sustainable tourism. Global impact is an international multi-stakeholders consensus to bring together companies, UN agencies, government and communities to support environment. The project need not only for NGOs to facilitate contracts but also for governments to have the right legislations dealing with sustainable tourism. Tourism can affect three key areas: * Communities: Tourism creates economic opportunity but should not affect negatively traditions and local cultures. * Individuals: Tourism should be creating the right safe working environment. * Environment: Tourism should not damage the environment. Any waste should be disposed of properly. Tourism can achieve positive impacts on the region such as funding wild life conservations. There are se several partnerships that develop to better control the tourism industry and its impacts on the region. To be successful a partnership must have appropriate stakeholders, mutually agreed goal and process, and sensitivity to the power members among other characteristics.
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